stash announces stash pay in-game popups for ios

Following the latest Apple vs. Epic news, which essentially eliminated Apple’s long-standing anti-steering policies in the US, developers now have an unprecedented opportunity to build stronger, more direct relationships with their players. At Stash, we’re excited to launch Stash Pay In-Game Popups - a unique product built to help developers increase off-platform conversions on iOS by combining frictionless checkout with automated loyalty rewards.

Designed specifically for iOS and aligned with the latest US App Store guidelines, Stash Pay uniquely enables game developers to offer players off-platform purchases and bonuses rewards directly within the game client via a branded popup. 

one tap, in-game web checkout

When a player goes to make an in-game purchase, Stash Pay opens as a web-based popup inside the game client, preserving session continuity and capturing purchase intent at the peak moment. That means no app-switching, no login wall, no lost momentum. This uninterrupted experience makes it especially well-suited for casual game genres like merge and match, which have historically struggled to adopt D2C due to session sensitivity and UX disruption

Players land on a page that already knows who they are and even pulls in saved browser payment methods for a one-click checkout - including Apple Pay and previously used cards across Safari or other Stash webshops.

more than payments: built-in loyalty

Even with reduced friction, players still need a reason to purchase on the web. That’s where Stash Pay’s loyalty system comes in.

Stash Pay offers players extra value for buying on the web - like bonus currency, free rewards, or exclusive content. These bonus rewards are automatically applied at checkout, so they instantly know the value of their purchase. At the same time, they’ll see a loyalty progress bar that nudges them to spend more and unlock future rewards.

It’s more than a payment layer - it’s a way to educate players about your broader webshop strategy and reinforce the habit of purchasing off-app.

easy to integrate, fully customizable

Getting started with Stash Pay is simple, with most integrations completed in under a day. Once that’s in place, the rest is self-serve through Stash Studio.

From there, you can control the entire checkout experience and easily configure: 

• Banners and promotional messaging
• Checkout text and branding
• Success screen visuals and rewards
• And more

the winning formula: less friction, more value

We’ve always believed that the best-performing webshops follow a simple formula: reduce friction and increase value. Stash Pay brings both sides of that equation together in one seamless experience.

Now that the barriers to steering players to the web are lower than ever, the timing couldn’t be better. Stash Pay helps you capture higher margin revenue while giving players a smoother, more rewarding way to make purchases.

Want to see it in action? To start earning more revenue with Stash Pay today, book a demo with us.